What if I don't like the names?

Add more evocative keywords, untick the techniques you don't like, change the sound, or use the AI, which draws on your project description.

Why does a domain show "? unknown"?

The registry for that extension didn't respond. Try again a little later or check directly with a registrar (OVH, Gandi, Namecheap…).

Why did a name's score change?

That's normal: scores are recalculated when you change your keywords or your preferred sound, and after the domain check.

Why does the AI say "invalid key"?

Check that the selected provider matches your key, then test it again. Free keys are limited to a few requests per minute.

Why can't I find my project any more?

Make sure you're using the same computer, the same browser and the same account.

User guide — Naming Studio

What is Naming Studio for?

Finding a name is one of the hardest decisions when launching a company, a product or a brand: it has to be easy to remember, pleasant to say, different from competitors… and its domain name has to be available.

Naming Studio invents dozens of names using 12 creative techniques, gives each one a score on 10 criteria, really checks whether the domain names are available, and helps you write your brand story.

Who is it for?

🚀

Business founders

To name your company or your startup.

🛍️

Online sellers

For a shop, a brand or a product line.

🎨

Makers & creators

For a name that tells the story of your craft.

📱

Apps & SaaS

For a short, international name with an available .com.

📢

Agencies & freelancers

To offer a client well-argued name options.

🤝

Non-profits & events

For a name that carries your values.

The steps, one by one

Describe your project

The type of brand, 2 or 3 sentences about your project, your industry and your values. Then your target audience, your positioning (premium, affordable, local…) and the desired tone.

Set your criteria

Length, language, structure, sound (soft or punchy), and above all comma-separated keywords (for example time, zen, creation): they feed the blends, the acronyms and the "alignment" criterion. You can require a fragment or an ending (-ora) and list words to avoid.

Generate names

Choose the techniques (all ticked by default) and click "🎲 Generate names": 50 suggestions arrive, each with its score and a tagline. "🔁 Generate 20 more" adds more without duplicates.

Make your shortlist and check the domains

Click "☆ Shortlist" on the names you like (3 to 5 is ideal), then "🌐 Check the domain". The best name on your shortlist becomes the recommended name in the reports.

Write the brand story

Origin, mission, vision, promise, tagline and values (section 5). The "📖 Brand Story" tab lays them out around the chosen name.

💡 Say your favourite names out loud, spell them to someone over the phone, ask a few customers: a good name sticks after hearing it just once.

The score on 10 criteria

Each name is scored out of 100 on 10 criteria: length (4 to 6 letters is ideal), pronounceability (vowel/consonant balance), memorability, originality (no generic word like "shop" or "pro"), emotion, alignment with your keywords, extensibility, sound (according to your preference), ease of spelling (no accents, hyphens or digits) and domain name. Scores are recalculated when you change your criteria. The project score at the top is that of the best name on your shortlist.

Domain names

The "🌐 Check the domain" button queries the official registries (.com, .net, .fr, .be, .eu, .io, .org…) and, failing that, DNS. Enter up to 4 extensions in section 3: the first one counts towards the score. Each name then shows ✓ available, ✕ taken or ? unknown.

⚠️ An available domain doesn't mean the name is legally available. Before launching, check that no identical or similar trademark is already registered: EUIPO (European Union), BOIP (Benelux), UK IPO, USPTO (United States). Then register your domain quickly: the checks don't reserve it for you.

The tabs

Tab	What it's for
📝 Setup	The 5 form sections
✨ Generator	Run the generation or the AI
📋 Names	All the names, with filters (favourites, short, available domains, invented)
⭐ Shortlist	Your favourite names
📊 Analysis	Top 5, statistics and recommended actions
📋 Templates (Pro)	12 starting points by project type
📚 Library	250+ roots and inspiration words (click = copy)
📖 Brand Story	Your brand's story, laid out
✨ AI (Pro)	Your key settings, chat and quick actions
📤 Exports	All the reports to download

AI (optional) (Pro)

20 creative names with their technique, their tagline and an explanation of their origin.
Evaluate a name or your shortlist: strengths, weaknesses, score out of 10, recommendation.
Check for conflicts: known similar brands, negative connotations, pronunciation issues in other languages.
Taglines (10 to choose from) and a complete brand story, which fills in section 5 directly.
Analyse your audience and chat: the AI knows your project and your shortlist.

Open the ✨ AI tab and choose your provider: Agnes, OpenAI (ChatGPT), Anthropic (Claude), Mistral, Groq, Google Gemini, DeepSeek, OpenRouter or any OpenAI-compatible service.
Create an API key with that provider (the link appears under the list; several offer free access, such as Agnes, Groq or Gemini).
Paste your key, click "🔌 Test connection" then "💾 Save".

🔒 Your key stays in your browser and is never stored on our servers. The AI can be wrong about whether a brand exists: an official trademark search is still essential.

Exports

PDF and HTML report: the recommended name, the top 10, the domains and the brand story.
Brand Book: your brand guide (identity, story, positioning, values). Client report: a short summary with the alternatives.
Markdown (Notion, GitHub), CSV (Excel, Sheets), JSON and a full ZIP.

Where are my projects saved?

Your projects are saved in your browser, not on our servers. Our servers generate the names and calculate the scores without keeping anything. The "🕐 History" button keeps the last 20 versions.

⚠️ A project created on your computer doesn't appear on your phone, and it disappears if you clear your browser history. Export your project to JSON regularly.

Discovery or Pro?

The discovery version gives you the whole tool and all its exports; exported documents (HTML, PDF, Markdown, pictures) carry a small “Made with Yok-Kod” line, data files (CSV, JSON, ICS) never do. Pro removes that line and adds AI, the 12 templates and up to 50 projects.

	Discovery (free)	Pro
Form, 12 techniques, score, shortlist, analysis, Brand Story	✓	✓
Name generations and domain checks	No daily quota	No daily quota
Root library	✓	✓
Exports (PDF, HTML, Brand Book, client report, Markdown, CSV, JSON, ZIP) and import	✓ with a “Made with Yok-Kod” line	✓ no line
Saved projects	Just 1	Up to 50
12 templates	—	✓
AI with your key (Agnes, OpenAI, Claude, Mistral, Groq, Gemini…)	—	✓

Pro for Naming Studio costs €19 as a one-off payment. It is also included in the Creative + Dev Pack (€99) and in Full Access (€179).

See the Pro price →

Common issues

What if I don't like the names?: Add more evocative keywords, untick the techniques you don't like, change the sound, or use the AI, which draws on your project description.
Why does a domain show "? unknown"?: The registry for that extension didn't respond. Try again a little later or check directly with a registrar (OVH, Gandi, Namecheap…).
Why did a name's score change?: That's normal: scores are recalculated when you change your keywords or your preferred sound, and after the domain check.
Why does the AI say "invalid key"?: Check that the selected provider matches your key, then test it again. Free keys are limited to a few requests per minute.
Why can't I find my project any more?: Make sure you're using the same computer, the same browser and the same account.

Another question? Write to us, we reply quickly.

Ready to find your name?

Try it free, no credit card.

Open Naming Studio